A market committed to paper

Paper ranks highly in the “virtual water” stakes. Efficiency is not the only driver behind innovation in the industry, as Gord Cope discovers.

Unless you are reading this in the bathtub, the paper in your hand should be thoroughly dry. But creating paper is one of the most water-intensive processes of all materials commonly found in the home or office.

A single tonne of paper requires up to 70m3 of water to produce; a typical pulp and paper mill will use 70 ...

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