Making water the hot trend

It’s time for water leaders to shift to the demand side of the business equation, argues Debra Coy.

Earlier this month, SFGATE, the leading online news site in the San Francisco area, published a story with this headline: “Recycled water from sewers coming to California taps”. The story explained the recent regulations approved by the State Water Resources Control Board, which will finally allow treated wastewater to be added to California’s drinking water reservoirs.

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